Jared Kimball
Lead Marketing Strategist & Author @ Zahavian
Jared is a marketer for Zahavian Legal Marketing. As lead consultant, he provides clients with strategic planning and implementation of Brand consulting, SEO, Social Media and Ads services. Originally from Nova Scotia, Jared spends his time between the East Coast and Montreal. Before marketing for law firms, he worked in Supply Chain Management and as a freelance programmer on a variety of projects from web marketing to software development.
Articles Written by Jared K.
A Guide to Marketing Solo and Small Law Firms
There’s a lot of noise out in the ether about advertising and marketing strategies for solo attorneys and small law firms. If your practice is trying to grow, explore new channels or discover new marketing channels to develop stable sources of leads and cases, then...
![How to Start a Blog for your Law Firm [Complete Guide]](https://www.zahavianlegalmarketing.com/wp-content/uploads/2019/08/Zahavian-9-1080x675.png)
How to Start a Blog for your Law Firm [Complete Guide]
Blogging is an incredibly powerful way to market a law firm at all levels of the funnel. This means everything from generating awareness and top of mind advertising, through to consideration, conversion and contact stages of a lawyer's marketing funnel. In this guide,...
12 SEO Factors for Law Firm Websites
The SEO (search engine optimization) market in the United States is expected to reach $80 billion by 2020. Businesses large and small are investing more into organic, online traffic. The legal services industry is by far one of the most competitive verticals...
The Complete Guide to Email Marketing for Lawyers
One of the most powerful and cost-effective marketing tools at a lawyer's disposal is one that many firms don't even consider – email marketing. Email marketing can imply many different things, taking various forms. We're used to emails that clutter our inboxes and...
Email Newsletters for Lawyers: Why and How to Start One
Many law firms and attorneys have heard of the idea of newsletter and email marketing. It’s not a new concept to them. However, if you’ve recently been considering new methods for marketing cost effectively and generating more consistent results from your marketing,...
8 Ways Lawyers Can Get Criminal Defense and DUI Clients
Many areas of law are very competitive when it comes to fighting for market share and acquiring new clients. One of the most challenging areas of practice is criminal defense law. Many criminal lawyers will probably resonate with one or several of these points. By the...