Jared Kimball
Lead Marketing Strategist & Author @ Zahavian
Jared is a marketer for Zahavian Legal Marketing. As lead consultant, he provides clients with strategic planning and implementation of Brand consulting, SEO, Social Media and Ads services. Originally from Nova Scotia, Jared spends his time between the East Coast and Montreal. Before marketing for law firms, he worked in Supply Chain Management and as a freelance programmer on a variety of projects from web marketing to software development.
Articles Written by Jared K.
Optimizing your Bing Listings for More Search Traffic
If you’re serious about capturing all of the potential traffic and visitors using search engines to find a local business like yours, then you need to set up and claim your business listings on Bing. Bing's market share in search engines is growing. Even if it's...
YouTube Video Ads for Law Firms: Case Study & Results
YouTube ads are an effective way for many businesses in a variety of consumer and business facing industries to acquire new business. Law Firms for personal injury and insurance cases have traditionally relied TV commercials to attract new clients and increase their...
Facebook Ads for Lawyers: Case Study & Results
Introduction If you’re a lawyer looking to advertise your firm on Facebook, you may have heard from your friends who own or work for small businesses near you, how much success (or not) they may have had on the social media giant’s advertising platform. It makes you...
How Law Firms can Create Re-Targeting Video Ad Funnels with Facebook
Televisions commercials have long been an effective method for generating awareness and new business for many types of business - especially lawyers. Probably the most common type of tv advertisements by lawyers are made for generating personal injury and car accident...
Turn your Law Firm’s TV Commercial into a Facebook Video Ad
Has your law firm has used TV commercials in the past to promote your legal services? Many law firms, especially ones that deal with Criminal and Personal Injury law, have used this to advertise to people in areas that their firms serve. What if I told you that your...
A Guide to Link Building for Law Firms
If you're serious about SEO and ranking in Google for keywords that will drive more valuable traffic and leads, then you likely know that building backlinks that point to your law firm's website is an essential element of your search engine optimization strategy. What...