Jared Kimball
Lead Marketing Strategist & Author @ Zahavian
Jared is a marketer for Zahavian Legal Marketing. As lead consultant, he provides clients with strategic planning and implementation of Brand consulting, SEO, Social Media and Ads services. Originally from Nova Scotia, Jared spends his time between the East Coast and Montreal. Before marketing for law firms, he worked in Supply Chain Management and as a freelance programmer on a variety of projects from web marketing to software development.
Articles Written by Jared K.
Google My Business For Lawyers 101: The Complete Guide
Google My Business (now renamed to Google Business Profile) is a free tool that allows attorneys to list their law firm’s information on Google Search and Maps. In other words, Google My Business can help lawyers to promote their services in their target area. ...
Google Reviews for Lawyers: 2022 Guide for Law Firms
If you’re working on your online marketing, you likely understand how important Google reviews for lawyers can be. These reviews are feedback that your clients leave on your Law Firm’s Google Business Profile (formerly known as Google My Business). Your law firm’s...
PPC for Lawyers: 12 Google Ads PRO Tips for Law Firms
PPC for lawyers is an attractive digital marketing option for many attorneys. When done correctly, Google ads can generate clients quickly for your law firm. If you’re not sure what you’re doing, pay-per-click can become expensive and make you wonder if Google Search...
8 Reasons for Having a Virtual Law Firm
There is no doubt that the internet has given rise to countless new and innovative opportunities. For example, many businesses realize that they’re able to change the way they offer their services. Attorneys are no different. In fact, having a virtual law firm can be...
LinkedIn for Lawyers: 8 Tips for Marketing & Networking
When it comes to using social media to grow a law firm, most attorneys see Facebook as the go-to option. And yes, Facebook is great to engage with your audience. But have you ever wondered if lawyers need LinkedIn? A survey estimates that 68% of people with a...
9 Reasons Why Law Firms Should Use Social Media
According to a survey, 54% of legal consumers would likely hire a lawyer that is active on social media. Surprised? A lot of lawyers are. Yes, social media may not get you the same qualified leads that you could get with SEO or PPC, but it certainly has some benefits...