When thinking about content for their website, many people overlook the about us pages, including attorney bios and staff pages. Although your service pages and blogs should be the base of your content marketing strategy, having good attorney biographies is algo very...
If you’re looking for ways to produce more, high quality legal content to attract more clients and develop business, then you’re not alone. Lawyers are always looking for new ways and opportunities to increase business and sign up more cases. Content is an excellent...
For lawyers looking to drive more traffic to their website and attract more clients for their injury and accident practice, then blogging and content marketing is an excellent way to do just that. If you’re looking for blog topics and content ideas to get started, we...
One of the most powerful and cost-effective marketing tools at a lawyer's disposal is one that many firms don't even consider – email marketing. Email marketing can imply many different things, taking various forms. We're used to emails that clutter our inboxes and...
Many law firms and attorneys have heard of the idea of newsletter and email marketing. It’s not a new concept to them. However, if you’ve recently been considering new methods for marketing cost effectively and generating more consistent results from your marketing,...
Many areas of law are very competitive when it comes to fighting for market share and acquiring new clients. One of the most challenging areas of practice is criminal defense law. Many criminal lawyers will probably resonate with one or several of these points. By the...
Business and corporate lawyers require different methods and strategies for acquiring clients and new business compared to other areas of law. Attorneys and firms that focus on these areas of practice need to position themselves differently within the market. While...
Probably the most overlooked part when it comes to SEO (search engine optimization) for many businesses, including attorneys and law firms is blogging. Blogging regularly for your firm can be an incredible source of new traffic for your firm. When performed correctly,...