As the total number of law firms and legal practices in the US and Canada haven’t seen growth in over a decade, most lawyers get new clients and grow through battling for market share. When it comes to family and divorce clients, there is a lot of opportunity in the...
Below is a list of curated statistics regarding law firm marketing. We've pruned over a number of studies. We have distilled a list of what we believe to be some of the most relevant and insightful statistics. Internet Marketing Search Engine Optimization In 2015, a...
You may or may not have engaged search engine optimization services for your business in the past. Many law firms that generate a ton of cases online do. Many more have been jaded or burned by SEO either from an agency that didn’t deliver or they went the DIY route...
One of the least exciting areas of marketing is conversion rate optimization - the exercise of squeezing the most potential possible out of a website. The lawyer marketing industry is fiercely competitive and making some tweaks to a law firm’s website can help...
When it comes to finding leads and acquiring clients for personal injury cases, it's almost certain to be expensive. Especially when you compare it to other types of cases generation such as family law, small property transactions, wills & estates. We're talking...
There’s a lot of noise out in the ether about advertising and marketing strategies for solo attorneys and small law firms. If your practice is trying to grow, explore new channels or discover new marketing channels to develop stable sources of leads and cases, then...
![How to Start a Blog for your Law Firm [Complete Guide]](https://www.zahavianlegalmarketing.com/wp-content/uploads/2019/08/Zahavian-9-400x250.png)
Blogging is an incredibly powerful way to market a law firm at all levels of the funnel. This means everything from generating awareness and top of mind advertising, through to consideration, conversion and contact stages of a lawyer's marketing funnel. In this guide,...
The SEO (search engine optimization) market in the United States is expected to reach $80 billion by 2020. Businesses large and small are investing more into organic, online traffic. The legal services industry is by far one of the most competitive verticals...