Learn everything from the basic building blocks to the advanced techniques of Pay-per-click advertising that allows lawyers to dominate their market with this key internet marketing strategy.
Both organic and paid search engine marketing are very popular, lucrative and competitive channels for law firms looking to attract more clients, including for estate planning legal services. A fundamental key to the success of your search engine marketing efforts is...
Whether you’re implementing a search engine optimization or pay-per-click strategy, having the right keywords to promote your criminal defense law firm is important to ensure that your campaigns are as highly effective and targeted as possible. Below, we’ll go over...
There are many, highly effective marketing channels that family law and divorce attorneys can use to generate new cases and clients. Social media networks like Facebook can be a great place to advertise and market your firm. Facebook is the second largest digital...
Searching engine marketing, whether with paid PPC ads or through organic search traffic from SEO are excellent ways to drive more traffic, sign up more divorce and family law clients, and grow a law firm. Whether you’re just getting started with these channels or are...
Search engine optimization is a highly lucrative way to build a law firm for many practice areas, including Divorce and Family Law. It’s also a very competitive marketing channel. So ranking can be difficult and maintaining rankings requires investment, too. That’s...
When lawyers talk to each other outside of work, from different firms, they’re bound to get curious and ask friendly competitors what’s working well for them and what’s not - especially when it comes to how they’re generating new clients and cases. If you’ve ever been...
Social media is becoming more essential for businesses to be on in order to stay relevant in such a rapidly changing world. Among the many industries and types of businesses are law firms. Many lawyers that advertise on Facebook know they have someone running their...
If your law firm is doing SEO, you probably know that the goal of this strategy is to build your online presence. And to help achieve this goal, you’ll need to improve and create profiles in different directories, such as Yelp for lawyers. As you may already...